BBC testing films that are personalised to each viewer | TechRadar
http://www.techradar.com/news/internet/ ... er-1310575

Jesus wept.

'Did you watch X on iPlayer? Did you see the squid monster!?'

'Squid monster? What are you on!?'

Just make good programmes and stop pissing away your already dwindling budget. Test those out on iPlayer. FFS you had the wit to create the Frank Skinner show that's basically an iPlayer ad, and the use of iPlayer trailers, so sort it out!