Consider that question and apply it to the recent news that Nest - the Google-owned smart thermostat company - is giving up on its Revolv product.

Revolv is a little device that you can use to control other smart devices in your home, like light bulbs or entertainment equipment. There's a clever back-end that means you can control and monitor your home using an app, wherever you are. It's part of the connected home future companies have been trying to get the public excited about for a few years now.