http://www.wired.co.uk/news/archive/201 ... s-to-phone

Well, you'll need an app for this to work, so I expect to se that being pushed hard.

I remember a few years ago, there were TV screens on the busses in London pumping adverts at you. Very annoying, and frequently vandalised. They've gone now.

Hey, who wants to read some grade 1A bullish!t?



At some point, people are going to wake up to the realisation that advertising is annoying and should not be on everywhere.

'Dwell time?' Jesus wept.

In theory it's possible to push directly to a phone without an app if it's signed correctly by Apple etc
You can also track ID's etc on them which could negate the need for an Oyster card

I can't imagine even Apple would be crazy enough to allow a third party to send push notifications to their user's phones without consent of some sort. That's a recipe for mass migration to other platforms.

You can do location based alerts via bluetooth, but that requires the person receiving them to have their phone's bluetooth on, in discover mode and unsecured. You'd be strongly advised against doing that on public transport anywhere, any time.

Jon