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Apple picking a fight with ITV 
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clicky
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More details of Apple's upcoming refresh of its Apple TV service have emerged and it looks like the computing giant is all set to rebrand the device as iTV.


methinks some lawyers are going to get rich, AFAIK theres a small tiny tv company in the land of blighty that might object (unless of course they have licensed the name) to that brand name! :lol:

Quote:
Interestingly it seems that Apple may not add 1080p streaming capabilities, which will be a blow to those who like watching their content in Full HD.
The reason given is that Apple's A4 chip can't handle this type of high-def content

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Thu Aug 12, 2010 12:22 pm
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The Apple TV was called the iTV when it was originally launched, then they got a lawyers letter from ITV and changed it to Apple TV... :?

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Thu Aug 12, 2010 12:46 pm
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I haven't seen my friends in so long
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big_D wrote:
The Apple TV was called the iTV when it was originally launched, then they got a lawyers letter from ITV and changed it to Apple TV... :?


Hmm, I thought that rule was mono-directional.

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Thu Aug 12, 2010 1:25 pm
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bobbdobbs wrote:
clicky
Quote:
More details of Apple's upcoming refresh of its Apple TV service have emerged and it looks like the computing giant is all set to rebrand the device as iTV.


methinks some lawyers are going to get rich, AFAIK theres a small tiny tv company in the land of blighty that might object (unless of course they have licensed the name) to that brand name! :lol:

Quote:
Interestingly it seems that Apple may not add 1080p streaming capabilities, which will be a blow to those who like watching their content in Full HD.
The reason given is that Apple's A4 chip can't handle this type of high-def content

I would be certain that ITV have registered the trademark by now.

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Thu Aug 12, 2010 5:06 pm
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