True, they did appear to fab the case more or less entirely from scratch.
Do you think the cooling system they used was the most effective/efficient? If I read the piece right, they used a peltier system that was then itself water cooled which is then actively air cooled. Seems like a step too far to me.

I have read the article and it states (somewhere) that there was a full month of none-stop labour went into this machine.