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Hasbro sues Asus over Transformer Prime name 
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http://www.techradar.com/news/mobile-co ... me-1049830

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Thu Dec 22, 2011 6:07 pm
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You say the words 'Transformer Prime' to me, and I think Hasbro franchise.
Probably the most profitable thing they make - I'm not surprised they're defending it.

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Thu Dec 22, 2011 7:03 pm
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For once I have to say, Hasbro had no option. Seriously. I'm slightly smack gobbed that no one at Asus saw it coming when they picked the name.

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Thu Dec 22, 2011 9:21 pm
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I think Asus could have got away with "transformer" or "prime", but not both together. Both together does instantly make you thing of the toys/cartoons/films.

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Fri Dec 23, 2011 3:53 am
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Those are two normal words out of the dictionary and could adequately be said to be describing the tablet - it transforms for a start and it is their top model.

And a tablet has nothing to do with childrens toys, so I don't see it being a conflict.

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Fri Dec 23, 2011 5:15 am
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Should of called it the Asus Optimus Transformer Prime in Bumblebee yellow

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Fri Dec 23, 2011 10:10 am
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KRKux wrote:
Should of called it the Asus Optimus Transformer Prime in Bumblebee yellow

The only way that could be any better is if Asus had actually made the PCB bright yellow.

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