Quote: IT IS the dark Scots vision of the American way of life set to create computer game history and make £1 billion in sales.
From bank heists and skydiving through to stock trading and yoga, the sprawling world of Grand Theft Auto V (GTA V) is set to redefine the parameters of video gaming on its release next week.
Scattered with flashes of ribald Caledonian humour and in-jokes, the title is the brainchild of Rockstar North, a studio based in Edinburgh’s Greenside Row.
Five years in the making, the game’s development and marketing budget of £170 million is the equivalent of a blockbuster film. Such is the success of the series, industry experts believe its latest incarnation will rewrite the record books, shifting 25 million copies in the first year alone, achieving sales of £1bn.
Confidence in the release is such that shares in Take-Two Interactive, Rockstar’s parent firm, have nearly doubled in value in the past year. |